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The report analyses how customer behaviour changes for different age groups.
Filters: order date, website, store, customer group.
KPIs: amount of customers without / with age data.
Chart with grand total by age. Shows, what customers (by age) generate the most revenue.
Chart with customer age groups shows amount of customers in each age group.
Bubble chart shows customer age groups placed on the chart by their ordering activity and average order value. This chart assigns each age group to one of 4 classifiers:
Table lists different age groups together with sales metrics for each age group.
This report is created based on data from Magento e-commerce platform. Any online store build with usage of Magento (1-st or 2-nd version) can have this report installed with Power BI integration extension for Magento that enables business intelligence functionality in Magento store.
The report is hosted by Power BI Service from Microsoft. It is connected to a dataset, created and published to Power BI Service by Power BI Sales Cube extension installed on Magento e-commerce platform.
The report automatically updates its data every hour. it is based on demo magento data where several new orders are generated every day.
The process of data update involves:
Such report may be accessible by different Power BI users of the same organization. Also, users may access it using Power BI Mobile App on Android, iOS or Windows Phone.
The report is based on Sales Cube dataset provided with Power BI Sales Cube extension for Magento. After installing the extension, user may create and configure dataset with Magento data that will be avialable in Power BI Service. The extension comes with a report template for this report.
This report is intended to provide out of the box functionlity together with Power BI Integration extension. And even though, this report could already bring value to the business, it is just an example of what could be created based on Sales Cube dataset. It could easily be edited and adjusted to comany needs.
From simple reporting to more advanced analytics, integration with Power BI opens lot of possibilities for Magento merchants.